How is this getting investor money, and how are consumers seeing this as something worth paying for?
It's just not hard to flip the light switch when you leave the room, and you don't need an all-seeing eye uploading everything that happens in your house to a massive corporation.
I can't believe this is a feature that gets the hype that it does. It's almost as cliche as the example of making a dinner reservation.
This immediately made me think of "smart water bottles" that detect how much of your drink has left the vessel. They can detect what kind of drink they contain and what temperature it is. And so on.
You could not pay me to use such a stupid device. No clue why people invest in or purchase such a product.
I live in a 1700sqft space - not small, but not large. I have ~15 separate banks of overhead lights that were built into my builder grade condo when I bought it, and probably 20 light fixtures (lamps, accent lights, etc) I've added myself. If you are even remotely interested in design, decor or lighting it's easy to end up with a similar number of lights in an average sized space. When I walk through the door, the scene sets itself perfectly based on the time of day. If I didn't have that automation, I'd probably end up turning on the nearest 1-2 lights out of convenience. It's a huge quality of life improvement. Today it takes some up front effort to get it set up, but it's getting easier and easier and more people will realize the benefit.
I think their point is that a simple infra red sensor like outdoor motion detector lights will do what you need. There's zero need for a camera to do this. Massive, massive overkill.
There's a fairly large and thriving market in zigbee and/or zwave based "human presence" sensors which can serve dual duty as motion detection via infrared and also using very basic radar, for both turning on/off lights and also to provide data to a DIY security or automation system in Home Assistant.
There have been significant price drops in small modules for short range, rudimentary V-band (60 GHz) radar to do this sort of thing, which companies can built into their consumer-priced product.
I think some of the better ones are a little bit too power hungry to be entirely wireless on battery, and have a USB-C port in their rear, you're meant to plug it in persistently to a small USB charger and tuck the cable away somewhere.
This sounds very cool. I have home assistant and have fiddled around with presence detection but I feel like its pretty niche and preference dependent. My gf did not like it in the bathroom and getting the timing to work perfectly required a ton of fiddling. Maybe apple will get it right but I don’t think their core customers care about home automation to this degree.
About 10 years ago I was browsing Home Depot and found an electronic Bluetooth enabled egg carton. It paired with a mobile app to let you know you were out of eggs. Don’t know what the target market for that product was either.
Also how much are we saving flipping lights off for a few hours in the age of LEDs? Most of my electricity bill is either fixed costs or from heating water.
I recently installed a basic flat, round, white LED overhead ceiling light in a bedroom that's been repurposed as a home office (replacing a very old dual screw-bulb center of ceiling fixture on the octagon box), and I don't know if there's any actual savings in the new unit. The previous thing had two "same size/shape as an incandescent" 11 or 12 watt white LED "bulbs" in it, the new unit is specced at 28W. It provides a more evenly distributed light and has a toggle switch to choose between three different color temperatures.
At $0.11 per kWh if say it's 30W and I leave it on 24x7 for a month it's 22.32 kWh, or about $2.5 of electricity a month. Multiply by three for like $7.5 a month if this was a California electric rate. In the longer run I'd like to have a way to turn it on and off automatically not so much to save money, but to have a way to turn off all the house lights in one toggle in home assistant when going to bed, just for the convenience of it.
Across my house, I think I have about a kilowatt or two of LED lights, mostly in the form of ceiling cans at 16W each. Running everything full brightness would thus be about $0.30-$0.50 per hour. It’s the paradox that the same rooms probably would have used the wattage with the old incandescents, it just would have had a lot more shadowy corners.
The fact that a camera is involved is what is jarring, I think. There's plenty of less creepy ways to achieve what other smart home platforms do, which makes one wonder what else it is being used for. If we are to trust them, the camera won't record... until the terms of service update and it gets buried in legalese and surprise, everyone gets opted into having all of the camera's sensors constantly beaming to a cloud for myriad purposes.
Motion sensor is not the same as a presence sensor. Presence sensors often include a PIR sensor in addition to several other sensors to detect if someone is in an area.
What investor money? This is purportedly an internal project by a large tech company. And what hype? This is speculative article based on second-hand leaked information.
Well, fair point. The investors are the people buying Apple stock I guess. But this is what they're chosing to promote as a benefit for the trillions being spent on GPUs, servers, data centers, power, water, and all the rest of it? Turning off the lights when you leave the room?
I so sorely lost faith in Apple when they started serving ads in Maps. I know they're trying to be privacy preserving. But a compromised value isn't a value, it's a guideline.
The number of ads I have gotten lately about buying ads on Apple Maps has me glad I'm not using Apple Maps. It turns out they're just late to the ad game, not opposed to it.
what are you using for a Maps app if not Apple? Google is (probably) much worse and does pretty much all the same things. Even in nav mode it shows a bunch of sponsored pins like chain restaurants or stores.
CoMaps. Though that's probably a bit hardcore for most people.
At the end of the day, Google is worse. But Google has a better set of POIs. If Apple is throwing in the towel on privacy, I'm not sure the degrees matter as much as the difference in quality.
Sadly in current year, whenever tech companies say they aren't going to do something that means they are going to do it in two different ways and try to hide them both.
"They found the analytics control and other privacy settings had no obvious effect on Apple’s data collection—the tracking remained the same whether iPhone Analytics was switched on or off." (https://gizmodo.com/apple-iphone-analytics-tracking-even-whe...)
> record: to cause (sound, visual images, data, etc.) to be registered on something (such as a memory card, hard drive, or optical disc) in reproducible form
It is reproducible. It has to be for their feature to work. They're trying to find some way to communicate to people that the recording is to a ring buffer, and isn't durably saving everything it hears indefinitely. It's an unenviable position to have to find a way to sell your engineering that enables a fairly privacy-preserving implementation of a feature that intuitively feels like it depends on surveillance to a mass audience. Made especially difficult by the environment where most products really are surveilling you even when they don't need to.
Of course, Apple still collects more data than it needs to and abuses users in other ways, so I don't really feel bad for them.
Would you consider a phone call / VoIP a recording? Your voice is being encoded into digital data and put in a small buffer before it can be transmitted to the recipient.
Don't mean to make this sound like a gotcha, but the technical implementation is secondary to how there's no output .wav anyone could play back. I think saying "there's no recording" is a fair and clear to normal people description of what happens.
So the conclusion would be that if the software can be modified, it has a writable storage media attached (not necessarily local) and an image sensor and/or mic, it is, was or will be a recording device at some point in time.
How is this getting investor money, and how are consumers seeing this as something worth paying for?
It's just not hard to flip the light switch when you leave the room, and you don't need an all-seeing eye uploading everything that happens in your house to a massive corporation.
I can't believe this is a feature that gets the hype that it does. It's almost as cliche as the example of making a dinner reservation.
You could not pay me to use such a stupid device. No clue why people invest in or purchase such a product.
There have been significant price drops in small modules for short range, rudimentary V-band (60 GHz) radar to do this sort of thing, which companies can built into their consumer-priced product.
I think some of the better ones are a little bit too power hungry to be entirely wireless on battery, and have a USB-C port in their rear, you're meant to plug it in persistently to a small USB charger and tuck the cable away somewhere.
At $0.11 per kWh if say it's 30W and I leave it on 24x7 for a month it's 22.32 kWh, or about $2.5 of electricity a month. Multiply by three for like $7.5 a month if this was a California electric rate. In the longer run I'd like to have a way to turn it on and off automatically not so much to save money, but to have a way to turn off all the house lights in one toggle in home assistant when going to bed, just for the convenience of it.
But ya, it's not that hard, the only place I've found a motion sensor to be useful was in the garage.
https://youtu.be/Ny8-G8EoWOw?si=Z9HUQbfZoPmCBxO3
Unfortunately apple devices collect EXTREME amounts of telemetry, you are opted-in by default, and much of it is impossible to opt-out of.
CoMaps. Though that's probably a bit hardcore for most people.
At the end of the day, Google is worse. But Google has a better set of POIs. If Apple is throwing in the towel on privacy, I'm not sure the degrees matter as much as the difference in quality.
Thanks for letting us know that it's mainly the surveillance device. The advanced one.
"You think your watch records the audio around you? No no no. The audio flows into the Secure Enclave, and flowing is definitely not recording because it’s a different word." (https://leancrew.com/all-this/2026/09/new-apple-watches-have...)
via https://www.merriam-webster.com/dictionary/record
Seems accurate if the audio captured isn't stored in a reproducible fashion.
Of course, Apple still collects more data than it needs to and abuses users in other ways, so I don't really feel bad for them.
Don't mean to make this sound like a gotcha, but the technical implementation is secondary to how there's no output .wav anyone could play back. I think saying "there's no recording" is a fair and clear to normal people description of what happens.
that’s really the question to be answered here.